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Excessive exposure to the sun, especially sunburn in young children, can produce skin cancer in later years. The Canadian Cancer Society estimates that 4,400 new cases of melanoma skin cancer were reported in 2005, up 12% from 2002. The incidence of non-melanoma skin cancer is also rising – up more than 6% in 2005 from 2002. The good news is that skin cancer is almost totally preventable.

Here’s how:
• Schedule outdoor physical activities when UV rays are at their weakest – before 11:00 a.m. and after 4:00 p.m. especially between the months of April and October
• Always keep children under the age of one out of the sun
• Skin doesn’t have to be hot to burn, so don’t be fooled by cloudy or overcast weather
• Water, snow, sand and concrete can reflect and increase the sun’s burning rays
• Seek natural shade from trees and buildings
• Plant trees
• Use shade umbrellas or create other forms of shade if natural shade is not possible
• Keep playpens, strollers and carriages in shaded areas
• Cover up! 80% of skin cancers occur above the neck. Wear hats with at least a four inch brim all around, protect arms and legs with tightly woven, loose fitting cotton clothing
• Wear UVA/UVB protective sunglasses – children too!

Most importantly, wear a sun protection with at least 30 SPF. Apply immediately after showering and before applying moisturizer. Don’t forget the tops of ears and feet! Try Mary Kay SPF 30 Sunscreen and other sun management products!
Shop online at www.marykay.ca/acavanagh

For more Sun safety information visit www.safety-council.org